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About me - PR


My specialism is PR for the public sector - planning and delivering campaigns, communicating with a range of stakeholders via various media, raising profiles and changing reputations. Highly skilled writer able to turn communications/PR objectives into well-crafted, engaging articles that editors will want to publish and audiences will want to read. Versed in online marketing and PR - designed a social media strategy for an internet start-up. Currently running a social media campaign for charity film The Truth About Stanley. Experienced in internal comms after carrying out this function for an HR department in transition. 

Popular posts from this blog

The Truth About Stanley

The Truth About Stanley is a short drama made to raise money for homelessness. My partner Tom Clark produced it and I did the PR. We managed to get it on the front page of guardian.co.uk, and covered in the news section of The Observer. It also got a five star review in the Independent on Sunday  - an unprecedented achievement for a short film. Saba Salman  compares Stanley to Cathy Come Home  on her blog, The Social Issue. But the wonderful Cathy is in the realist tradition, the filmic equivalent of a Zola novel about coalminers. The homelessness was triggered by bad luck and a bad system - a work injury and no safety nets. Stanley is much more psychological. It looks at why people choose a life on the streets. It is a film for this age of the mind, where we have virtual lives on the internet, neuroscience is revealing the potential of our brains in old age, and charities like Kidsco reach right into the psyches of traumatised children. I believe Sta...
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Public health reform - boring?

Been writing about public health for HSJ. Compared to the NHS white paper, which was a gripping if frightening read, the public health white paper is quite frankly boring. But that is partly just style. What is actually happening is fascinating - public health is returning to its ancestral home in local government. Power tussles are taking place between directors of social services and the new directors of public health. Health improvement and public health commissioning advice are opening up to any willing provider (or any qualified provider). Most strikingly, this localist coalition is setting up municipal public health with lots of responsibility, very little money and virtually no national legislative support. Health and wellbeing boards could make up for this by being powerful entities that ensure decision-making is high profile and in the public interest, and can challenge central government. But if they are not, the future doesn't look so bright.
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